Your Go-To-Market partner

We get you into
the hardest rooms to reach.

The C-suite at the biggest companies does reply to cold email, when it is relevant enough. We build and run the outbound and LinkedIn that puts you in front of them, measured as qualified pipeline in a dashboard you own.

Replies booked with leaders at Heineken, ASML, Booking.com, KLM and ING. Not by sending more. By reaching the right person with a reason to care.

Trusted by ambitious B2B teams across SaaS, agencies and professional services

Miyagami
LASEO
Fortinet
iBestuur
Sijthoff Media
Nodefy
SocialVacature
Digistudies
Senza Tea
BrickPilot
Benji's
Furnicher
RIE Specialist
Legal Way
De Verticale Tuinman
True Terpenes
Studio Pod
Candid
Ilett Digital
SmartShape
Next IT
Rex
Miyagami
LASEO
Fortinet
iBestuur
Sijthoff Media
Nodefy
SocialVacature
Digistudies
Senza Tea
BrickPilot
Benji's
Furnicher
RIE Specialist
Legal Way
De Verticale Tuinman
True Terpenes
Studio Pod
Candid
Ilett Digital
SmartShape
Next IT
Rex

02How it works

Signals in, meetings out.

We map your market, find the people who actually sign, write and send from our own warmed infrastructure, and report all of it as pipeline you own.

  1. 01

    Engage

    Strategy and target list, built with you.

  2. 02

    Map

    Qualify every account in your market.

  3. 03

    Persona

    Find the decision-makers who sign.

  4. 04

    Send

    Personalised, deliverability-tuned, sent.

  5. 05

    Report

    Pipeline and replies on one dashboard.

See the full process →

03Case studies

Real campaigns, real numbers.

What we built for teams from startup to enterprise, and the pipeline it added. Hover a card to dive in.

Reaching decision-makers, the C-suite and senior stakeholders at companies such asHeineken · ASML · Booking.com · KLM · ING · ABN AMRO · Nikon · Philips · Adyen · Rabobank

Sijthoff Media Netherlands 140+ attending Miyagami UK · Netherlands €1M+Pipeline influenced DigiStudies Netherlands 1,600Schools reached De Verticale Tuinman Netherlands 140+Qualified meetings Fortinet Netherlands 40K+CRM records cleaned and enriched Laseo Netherlands 4 to 5Qualified replies / week RIE Specialist Netherlands 20+Qualified responses / week SocialVacature Netherlands 5Qualified meetings / week Nodefy Netherlands 5Replies on day one Furnicher France · Germany · UK 3xLinkedIn audience growth Studio Pod United States 60Demos in 90 days Candid Netherlands €2.4MQualified pipeline Ilett Digital Australia 7Retainers in 90 days True Terpenes United States $1.1MPipeline SmartShape US · France €2.6MPipeline Next IT Solutions United States A sales team that is busy Rex Reservations United States 110Demos Sijthoff Media Netherlands 140+ attending Miyagami UK · Netherlands €1M+Pipeline influenced DigiStudies Netherlands 1,600Schools reached De Verticale Tuinman Netherlands 140+Qualified meetings Fortinet Netherlands 40K+CRM records cleaned and enriched Laseo Netherlands 4 to 5Qualified replies / week RIE Specialist Netherlands 20+Qualified responses / week SocialVacature Netherlands 5Qualified meetings / week Nodefy Netherlands 5Replies on day one Furnicher France · Germany · UK 3xLinkedIn audience growth Studio Pod United States 60Demos in 90 days Candid Netherlands €2.4MQualified pipeline Ilett Digital Australia 7Retainers in 90 days True Terpenes United States $1.1MPipeline SmartShape US · France €2.6MPipeline Next IT Solutions United States A sales team that is busy Rex Reservations United States 110Demos

04Who it is for

Built for B2B teams that need pipeline, not another tool.

Founder-led teams

You need pipeline now, but hiring a full SDR team is too early and too slow. We are your outbound team, built and run for you, live in weeks.

Scaling revenue teams

You have product-market fit and want more meetings, not the cost of hiring SDRs, buying tools and babysitting deliverability. We run all of it.

B2B with a nameable market

If you can name your buyers (founders, HR, revenue, IT) at companies you can list, we can reach them.

Startup to enterprise

From your first pipeline to the C-suite at the largest organisations. The size of the logo is not the barrier. Relevance is.

Testimonials

What clients say.

Real teams, real pipeline. Measured and documented, every step.

Sixty demos and over half a million in pipeline in our first 90 days, off one clean data set instead of paying for it twice.
JW Joseph WestCo-CEO · Studio Pod
We outsource outreach for a living, and they still cleared our own bar: €2.4M in qualified pipeline.
GG Gérard GhazarianFounder · Candid
Seven retainers in 90 days, and I own the system instead of renting leads.
BI Brock IlettFounder · Ilett Digital
Nobody could get us past the filters in our category until these guys did, $1.1M in pipeline.
CC Chris CampagnaFounder · True Terpenes
They actually understood enterprise: €2.6M in pipeline from a handful of the right conversations.
VB Victor BommelaerCommercial & Marketing Lead · SmartShape
I'd written off cold outbound, and now my sales team is busy with pre-qualified appointments.
JS Justin SingletonCo-Owner · Next IT Solutions
110 demos and around $520K in ARR pipeline, and they reached actual decision-makers, not front desks.
KS Kevan SadighFounder & CEO · Rex Reservations

05Why ColdComplex

Built for pipeline that keeps building, not one‑off campaigns.

Live in weeks, not quarters

We move fast. The domains are warmed and the playbook is ready, so your first campaign goes out in weeks and meetings start landing early. No three-month ramp.

The list beats the copy

We build and score your account list from your closed-won deals, not a workshop guess, so outreach reaches the right people with a reason to care. A sharp 500 beats a blast to 5,000.

Your domain stays safe

If your email lands in spam, none of it works. We send from our own warmed domains and watch placement daily, so you reach the inbox and your company domain stays safe.

Measured as pipeline, not opens

Replies land qualified in your CRM and pipeline builds in a dashboard you own. We report one number: pipeline added, not open rates.

06Services

We grow your top line and tighten your bottom line.

Outbound email, LinkedIn and GTM engineering add qualified pipeline and revenue. A tool audit cuts what you overspend on your stack. Measured, documented, and yours to keep.

01

Outbound Email

Personalised cold email from our own warmed domains. Replies land qualified in your CRM.

02

LinkedIn Optimization & Automation

Profile, content and outreach in one weekly rhythm, so the right accounts see you and your network fills with real buyers.

03

GTM Engineering

The system underneath everything you sell with. CRM, pipelines, dashboards and automation, handed to your team.

08Software

Software we work with.

We set it up properly, document it, and hand it over. You keep every account and every workflow.

09Resources

See your numbers before you commit.

No call required. Run the calculator, or give us an email and we send something real.

Business case

A simple model, not a promise. Volume depends entirely on your market and offer, and tailored outreach lifts it. Put in your own numbers. We book the meetings; the deals are yours to close.

Pipeline from a four-month pilot €600,000
40qualified meetings
10new customers
€150Kwon revenue

FAQ

How we work, and what to expect.

The first four weeks are build weeks: domains, warmup, targeting and copy. First replies usually land in week three to five, and volume grows from there.

Yes, for targeted, relevant B2B outreach with a clear opt-out. We use verified business data and clean unsubscribe flows.

No. We use separate look-alike sending domains, warmed up carefully. Your main domain and reputation are never at risk.

Half a day for the kick-off session and input on your audience. CRM access is optional, depending on the scope and what you want. We build and manage the rest.

It depends on scope. Every business is different and needs a different approach, so we tailor the scope and price to you, usually as a 4-month pilot collaboration. Most pilots run between €3,000 and €6,000 per month. The working session ends with a fixed proposal, no hourly billing.

Go-to-market, or GTM, is simply how a company sells: who you target, the channels you reach them through, the message, and the systems that tie it together. When we say we run your GTM, we mean we build and operate everything that sells for you, not just send a few emails.

Revenue operations, or RevOps, is the plumbing behind sales and marketing: the CRM, the data, the routing and the reporting. It makes sure every lead is tracked, every reply lands in the right place, and you can see what is working. We set this up so your pipeline is measurable, not a black box.

Your ideal customer profile, or ICP, is a clear description of the companies and people most likely to buy: their industry, size, role and the signals that show they are ready. We build the target list from your ICP, so outreach goes to the right accounts, not to everyone.

Inbound is when buyers come to you, through your website, content or ads. Outbound is when you reach out first, to the specific accounts you want. We run outbound, cold email and LinkedIn, so you are not waiting for the right buyer to find you.

Deliverability is whether your emails actually reach the inbox instead of the spam folder. It depends on warmed domains, clean lists and sensible sending habits. We manage all of it, on separate look-alike domains, so your main domain and reputation stay safe.

Yes. We work just as well with a tight list of named accounts as with a broad market. If you have fifty dream companies, we map the right people inside each one and run a precise, high-touch campaign. Small and specific is often where outbound performs best.

Yes. A small or niche market is an advantage, not a limit. We map and track every account and every persona in your space, so we can run a hyper-personalised approach to each one, with research and messaging built for that exact buyer. The narrower the focus, the sharper the outreach.

Real pipeline, measured.

Start with a half-day working session. You leave with a target list, a plan to measure it, and early wins, whatever you decide next.

Contact

Ready to fill
your pipeline?

Tell us about your pipeline and what you want to fix. The team reads every request and gets back to you within eight hours.

GDPR compliant. Your details are used only to reply to you, never shared or sold.

We reply within eight hours to set up your demo.